Focus- June 12-13, 2024 2 half-day sessions 1:45pm ET - 5:15pm ET / 10:45am PT - 2:15pm PT
June 12 - June 13

Session Information


Wednesday, Jun 12, 2024

01:45 PM EST





Multi Day

Sharpen your strategic product planning skills with a course designed to help you identify and capitalize on market opportunities. This course will guide you through the fundamentals of strategic decision-making, aligning opportunities with your company's overall strategy, and leveraging organizational strengths in market selection. We also cover the vital topics of roadmapping and prioritization. You'll gain expertise in using data-driven criteria for opportunity evaluation and learn to articulate market-driven strategies effectively to secure resources and stakeholder support. 

*Foundations is a prerequisite for this course.



Learn to find, score and compare different opportunities in your market’s problems with our live, instructor-led online Focus course. Use market data to identify and present the right product strategies and pinpoint where your company’s strengths intersect with market values. Build business plans that showcase an urgent, pervasive problem people are willing to pay to solve. Share your product vision and successfully and credibly sell these plans internally.

Product professionals around the world have taken Focus to identify the right opportunities for their markets. Become certified by the world leaders in product management, product marketing and data science training.


Session Schedule

Classes are held from 1:45 PM ET - 5:15 PM ET / 10:45 AM PT - 2:15 PM PT on the following dates:

  • Wednesday, June 12
  • Thursday, June 13

Daily Course Schedule (listed in ET): 

  • 1:45pm ET - 3:15pm ET: Course 
  • 3:15pm ET - 3:30pm ET: Break
  • 3:30pm ET - 5:15pm ET: Course


Course Requirements

Access to a computer, laptop or tablet, as well as reliable WiFi. We will be utilizing the platform, Zoom. No call in number will be provided to students, so please make sure you have access to your computer audio.

Course details will be shared upon registration.


Your course fee includes a complete set of training materials, access to the online course and certification test. Note: All fees are in USD.

Taxes will be applied when applicable.


Please let us know how we can help you fully participate in the course at +1-480-515-1411, or send us an email.

Cancellation, Reschedule, and Substitution Policy

Full refunds (minus a $25 registration fee) will be provided to Customers who cancel no earlier than 8 calendar days prior to the Course date. Customers canceling or rescheduling to another Course between 1 to 7 calendar days prior to Course date will not be eligible for a full refund. However, these Customers will have an opportunity to attend another Course. Any additional reschedule to the original reschedule that is within 1-7 days will be charged a $150 fee per course due immediately. Customers that arrive during/after the first break during a course day will be required to reschedule and will be charged a $150 reschedule fee. In-person course(s) can only be rescheduled to an online course(s). All rescheduled courses must be taken within 60 days of the original Course date. Customers who fail to attend without providing a 24-hour notice will be charged the total fee of all Course days for which they have registered. Substitutes are permitted and will be considered a reschedule. A substitute is defined as one individual attending the entire duration of the consecutive Course days in lieu of the original Customer.

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