Understanding the market and the problems it faces is key to creating and marketing products people want to buy. Foundations teaches you how to listen to the market, and then guide decisions, prioritize projects and drive results using the market knowledge you gain.

Deepen your proficiency in aligning product development with market needs with a course that bridges the gap between ambitious innovation and manageable timelines. This course empowers you to balance feature-rich visions with practical execution strategies, guided by comprehensive market insights. It enhances your ability to convey crucial user insights to your development team, ensuring a collaborative focus on delivering products that address real market demands. It also offers a proven approach to nurture the teamwork and collaboration needed to achieve successful outcomes.

*Foundations is a prerequisite for this course.

Sharpen your strategic product planning skills with a course designed to help you identify and capitalize on market opportunities. This course will guide you through the fundamentals of strategic decision-making, aligning opportunities with your company's overall strategy, and leveraging organizational strengths in market selection. We also cover the vital topics of roadmapping and prioritization. You'll gain expertise in using data-driven criteria for opportunity evaluation and learn to articulate market-driven strategies effectively to secure resources and stakeholder support.

*Foundations is a prerequisite for this course.